Maria Viszoczki - Marketing professional

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Main » 2011 » May » 24 » How To Hire A Great In-House Search Engine Marketer? (Or Not)
12:49 PM
How To Hire A Great In-House Search Engine Marketer? (Or Not)
At search engine marketing conferences speakers are often asked for advice on how to hire people for in-house search engine marketing jobs.

Usually over lunch a business owner turns to them and says something like, I came here to learn more about all this search engine stuff and what I learned is that I need to hire somebody to do this, but how do I do that? Or, how did you get your job?

Have an honest debate with yourself about comfort level - ask yourself these questions:

  • How well do you trust yourself to manage an in-house hire and know what they need to do?

  • Could you learn more by starting off with an agency and pushing them to increase your education level?

  • Do you feel like you eventually will want this role in-house and are willing to put in the time to educate and train in-house?

Added by: Maria | Tags: SEM, search_engines | Rating: 0.0/0
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